Whiteness

Enzymatic whiteness is a revolutionary solution for laundry detergents that provides whiteness by preventing soil redeposition and thus fabric graying.

whiteness

Washing and wearing damage cotton fibers, resulting in areas with bristly cellulose microfibrils. During washing these microfibrils trap particulate dirt – for instance, outdoor dirt – and prevent whites from staying white. Enzymes cleave off damaged microfibrils and release any captured dirt particles, thus preventing particulate soil from depositing and participating in fabric graying.

Traditionally, bleaching agents like TAED, perborate, NBS, and PAP have been used to make clothes look whiter. However, bleaching agents cannot prevent soil deposition or mask particulate soilings on fabrics from, for example, traffic dirt or clay from outdoor activities. Enzymatic solutions take whiteness one step further than bleaching agents as they not only cover up these soilings but actually remove them. Enzymes therefore offer a higher degree of whiteness by removing particulate soils that even bleach-containing detergents leave behind.

Benefits:
• Whites are kept white and clothes look like new
• Fabric graying is avoided by preventing soil deposition on clothes